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Entrepreneur Series – Martha Carr Consultant

Entrepreneur Series Decided it was a good idea to interview various freelancers and entrepreneurs in my network for my blog. I wanted to share the talents of my friends and colleagues with my other talented friends and colleagues. – Leyla Martha Carr was referred to me by a colleague, we met and chatted about the […]


Google Wonder Wheel – A Great, Free, Keyword Tool

Keyword Search Tools Last week I was purchasing some PPC ads (Google Adwords) and I wanted to do some keyword research before making ad buys. I thought I would tweet some web marketing experts and see if they had any new tools up there sleeves.  Free tools.  I received several great answers but my favorite […]


Blogger Outreach – Recap from Affiliate Summit West Coast ’11

Dominating Your Niche With Blogger Outreach This Blogger Outreach session was by far my favorite panel / session of the ones I was able to attend. Certainly, I found some of the speakers more relevant to my business than others.  I am a marketer and I dabble in the affiliate space, therefore, I was more […]


Mercedes Benz Rules With Tweet-Race Competition

Mercedes Benz Tweet-Race If you have not already heard about the Tweet-Race, it is pretty simple. Mercedes Benz has created a race for two-person teams with a strong social media following (i.e., Twitter and Facebook). It is called “The World’s First Twitter-Fueled Race” and the team that is able to acquire the most Tweets and […]


Performance Marketing – The Basics

What Exactly is Performance Marketing or Performance Advertising? Performance marketing, also called “Affiliate Marketing,” is quite simple – advertisers pay their marketers (or publishers) once a pre-determined action is completed. That action can be a lead or a sale of the advertised item. It has been described as revenue sharing or paying a commission for […]